Distil the business problem.
Get inside the customer’s head.
Craft an irresistible story.
Strategic thinking
+ human creativity
changes the game.
I can help with that.
It’s not about sounding good
Human beings are skilled at spotting cliches, however polished. What counts is understanding what truly motivates your customers and crafting a narrative that speaks to their worries and desires. Which is not something AI can do for you.
Who I am and how I help
I’m a freelance copywriter and content writer based near Bath and Bristol. I bring wide experience of creating winning messaging strategies across multiple channels and sectors. From a global energy giant to a heritage fashion brand, from a fitness startup to a leader in corporate finance. Email, social, websites, brand creation and naming.
I can get you results
Work with me if you would like to:
Sharpen the story you’re telling about your business.
Make your social media more credible.
Get more enquiries from your website.
Generate more interest from your emails.
Find the right tone of voice for your brand.
…Or whatever your business challenge is.
Some brief examples
Nice things my clients have said (all unsolicited)
“Piers, I’m really impressed by this! LOVE LOVE LOVE!”
– CEO, internal comms agency
“Wow - this is fantastic, Piers - thank you.”
– Creative director, branding agency
“I’ve got to say, I’m blown away by this! Really excellent writing, Piers. Thanks so much!”
– Marketing manager, leading educational software brand
“This is brilliant, thank you so much, Piers! I’d love to have your expertise with words.”
– Founder, wellness app
“I love this — hugely interesting to read, and I think the tone is perfect. Calm, mature, realistic, helpful, not at all pushy.”
– Founder, business software company
“Damn you
are good!”
– Head of Marketing, clothing brand
